The New Era of Smartphone Ownership: A Shift from Buying to Borrowing The smartphone industry has reached a critical juncture, with consumers holding onto their devices for longer periods and manufacturers struggling to sell new ones.
In response, companies like Apple and Samsung have introduced leasing, subscriptions, and guaranteed buyback programs that offer predictable monthly payments for premium smartphones.
One of the primary drivers behind this shift is the increasing cost of components such as memory and displays. As supplies tighten, prices rise, making it difficult for manufacturers to maintain profit margins.