The AI Driven Smartphone: A Cycle of Gimmicks and Fatigue The latest smartphone reveals from Google, Samsung, and Apple have put a spotlight on generative AI features.
But do consumers truly crave more AI driven capabilities, or are these features just the latest example of feature fatigue?
Smartphone launches now often focus on AI powered gimmicks, such as smarter assistants, improved photo manipulation, and automated workflows. However, these improvements are incremental at best.